Growing Member Loyalty With Your Debit Offering

Debit cards remain one of the most frequently used forms of payment, and a critical touchpoint among credit union members. But keeping up with member expectations around the debit experience requires a deeper understanding of how- and where they are using their debit cards.

Join Dr. Kathy Snider, SVP/Debit, Prepaid & Shared Branch Products at CO-OP Financial Services, for a deep dive into how changing dynamics in the debit industry are creating new opportunities for building member loyalty.

What You’ll learn:

  • Strategies around debit card usage, issuance and management
  • How mobile, rewards and enhanced security can drive cross-sell opportunities
  • Pragmatic approaches to reaching and marketing to debit card members

will review strategies and insights collected from over 240 credit union professionals that participated in CO-OP’s Debit Benchmark Study.

Watch Now by filling out the form on the right.

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